October 31, 2007
October 2007 Corporate Social Network Design Council
by Erin Sweeney
Thanks for participating in the Corporate Social Network Design Council. Please save the date for Tuesday February 5, 2007 from 9:00 am - 11:00 am PT for the next meeting of the Design Council via WebEx to review our roadmap and outline new requirements.
A few highlights from the first-ever Design Council:
- Most business transactions are more effective when handled collaboratively
- Collaboration and transparency is ingrained in the behavior of most people in their mid-twenties and younger (and, of course, some people well beyond that demographic)
- Groups of people who know each other tend to collaborate more naturally
- Social ties are transferable
- Strong ties are more necessary when collaborating with people across organizational boundaries
- People who hoard or restrict information lose influence as people who share information gain centrality in company social networks
- Email is the predominant tool for individual communication outside the company, but newer tools including blogs, wikis, instant messaging and texting are gaining ground rapidly
- These newer communications tools can be indicative of kinds of relationships people have
- Anthony Lye, head of CRM OnDemand at Oracle alluded to big news--it's called OpenSocial Read more about Visible Path's approach for Open Social.
- Communities of interest are a type of social network that, when empowered, transfer knowledge in a way that benefits the enterprise
Check out the blogs of some of your fellow Council attendees:
Jeremiah Owyang, Web Strategy by Jeremiah
Gary Bolles, Conferenza
Lynda Radosevich, Centrality Journal
Amybeth Hale, Research Goddess
Watch this space for updates including feedback from the roundtables, details on the next event, general trends in social networking and more.
