Social Networking: A Time Waster Or The Next Big Thing In Collaboration?

InformationWeek
September 22, 2007
by J. Nicholas Hoover

InformationWeek has learned that Oracle is working with Visible Path to integrate Oracle's CRM On Demand application with Visible Path's social networking software. The companies plan to demo the capability at Oracle OpenWorld in November, then make it generally available in the first quarter… The obvious next step is to integrate business social networks with business processes. Forrester analyst Rob Koplowitz sees social networking and CRM integration, like that under way between Visible Path and Oracle, as a great fit. > more